Assistant Professor; Marketing

ASSISTANT PROFESSOR IN MARKETING: AI-HUMAN TEAMING

The Questrom School of Business at Boston University anticipates an opening for a tenure-track Assistant Professor in Marketing with an emphasis on AI-human teaming. Pending Provost budgetary approval, the anticipated start date for this faculty position is July 1, 2027.

The Marketing Department at the Questrom School of Business includes faculty working across behavioral science, analytics, and marketing strategy. Hiring is aligned with the strategic priorities of the School and is intended to fuel cross-departmental and cross-university research initiatives. We seek a scholar whose research examines how people interact with AI and how organizations can effectively integrate human and machine intelligence. The position is intended to advance research on consumer responses to AI, algorithmic decision-making, AI-mediated markets, and the design of human-AI systems.

Prospective candidates must have demonstrated the ability to produce original and innovative scholarly work of the highest possible quality with impact in the top academic journals. Faculty will be expected to teach undergraduate and graduate courses in marketing, analytics, and AI in Business, including in the Online MS in AI in Business, and to contribute to cross-disciplinary curriculum development. The successful candidate will develop courses on AI-human teaming at the individual, organizational, and societal levels, addressing topics such as responses to AI, the integration of human and machine judgment, AI-driven customer experiences, governance, and ethics. The successful candidate will also contribute to our doctoral programs. Ties to industry and access to datasets will be a plus.

The Questrom School of Business offers generous research and teaching support and opportunities for collaboration across Boston University, including with the Hariri Institute, the AI Development Accelerator, and the Questrom Digital Business Institute. The salary range for tenure-track Assistant Professors in the Marketing Department at the Questrom School of Business is $215,000 - $235,000.

Required Credentials

We seek candidates who will have completed a PhD in Marketing or a related field by the appointment start date and whose research focuses on AI-human teaming. We welcome behavioral, quantitative, or mixed-method research on topics such as consumer responses to AI, human-machine decision-making, AI-mediated customer experiences and markets, or the design and governance of human-AI systems. Candidates should be able to engage colleagues and students across disciplinary perspectives and backgrounds.

Since its founding in 1839, Boston University has embraced a mission of openness and access, becoming one of the first universities in the nation to welcome all students of ability regardless of race, gender, or creed. That tradition shapes our enduring commitment to academic freedom, free inquiry, and the robust exchange of ideas. Please visit https://www.bu.edu/values/ to learn more about our shared values.

We seek scholars who will contribute to our community of teachers and researchers through excellence in innovative scholarship, engaged teaching, and participation in the intellectual life of the University. Boston University provides an environment where faculty and students work together across disciplines, perspectives, and experiences to advance knowledge and address society’s most pressing challenges.

How to Apply

Interested candidates should not apply through the Boston University HR website. Candidates are encouraged to send application details to [email protected] and include the following:

1. "Assistant Professor - Marketing (AI-Human Teaming)" in the email subject line
2. A cover letter stating interest and qualifications
3. A curriculum vitae
4. Three letters of recommendation
5. Representative publications
6. A statement of where you saw this notice (e.g. the conference name, website, colleague, etc.)

Applications will be reviewed beginning in August 2026 and will continue on a rolling basis until the position is filled, for a July 1, 2027 start.

Boston University is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender, age, national origin, ethnicity, disability, veteran status, or any other characteristic protected by law or identified in the University’s Notice of Non-Discrimination. Retaliation is also prohibited. We are a VEVRAA Federal Contractor. Under Massachusetts law, we may not require or administer a lie detector test as a condition of employment or continued employment.

Boston University, consistent with the AAU’s Principles on Preventing Sexual Harassment, conducts background checks for final candidates for certain faculty and staff positions. As part of this process, we ask current and past employers of the last seven years whether there has been a substantiated finding of sexual misconduct under their policies. To move forward, final candidates must complete and sign an “Authorization to Release Information” form after receiving an offer to enable this backgr