Background

Marketing faculty at San Jose State University with experience teaching undergraduate and graduate courses in the Marketing & Business Analytics Department at the Lucas College and Graduate School of Business. Specifically, Gema has experience teaching digital marketing, marketing research, and introduction to marketing courses. Research interests include: social media, online marketing, branding, and brand activism.

Job experience

• - present
  Assistant Professor of Marketing
  San Jose State University
  

  San Jose, CA, USA